Tuesday, May 31, 2011

Problem 2

Problem 2 Products are uneasy to search & lack of interaction

Top Search Engine http://www.seoconsultants.com/search-engines/(25/05/2011)

Eventually, “Google” is ranked as the best search engine in cyberspace. Why so? Does it require a set of golden rules that allows significant search for web users?

- Keywords/ Keyphrases

- Visuals/ Images

- Translation (Language)

- User preferences

Basically search engine works as an artificial intelligence answer machine.

E.g. When user type in a keypharase such as “health care product”, a series of recommended products of Justlife appear on the screen.

Interactivity

How suppose information/ products interact with users?

- Demonstration of “green cooking” via youtube (Online tutorials)

- Provides space for users to comment/upload/subscribe (User generated content)

- Responses to users click/ search

- How about narrative plays as part of introduction of new products? (e-learning)

- Provides a page of “daily green tips”, allows users to contribute ideas of “go-green”

- Mini games that helps understanding of certain products

- Create a Justlife avatar – AI reminder/ guidance to users (an application)

- Audio+ Visualize user’s input

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