Problem 1 Too much information with limited space
Information Designhttp://searchcrm.techtarget.com/definition/information-design (22/05/2011)
The detailed planning of ‘specific information’ that is to be provided to a particular audience to meet ‘specific objectives’
specific information
- organic products & promotions of Justlife
specific objectives
- educate & create awareness about the importance of eco- lifestyle
- relationship of individual lifestyle with planet health
WHY Information is important?
“When the information is relevant good, people are able to make better decisions, to be more effective, to be happier and to increase their well-being”
by Dirk Knemeyer http://64.13.255.16/articles/the_information_design_approach_to_web_development/ (22/05/2011)
HOW to deal with massive information?
Define the :
- Content (Information + Data)
- Structure (Categorization according to purpose/scope/types)
- Functionality (Request & Respond)
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