Focuses of reflective presentation:
- Thinking Process – 3C
In my project, I find that there is possibility where the idea should be explore deeper as in profit that client can gain. If I did explain my idea of mobilizing in store experience guarantee brings back profit to cover the budget in a short time, it should be convincing enough.
Mobilizing in store experience by having a specific application seems not creative as compared to a multi-touch screen kiosk. Budget should not restrict an designer’s creativity during idea generation. A successful designer must fully utilize the minimal budget to maximize the impact of creative idea.
If 50% of peers are about to have similar ideas, we shall try to be outstanding in terms of the value of an idea. Looking into similar ideas with similar concept definitely brings boredom to client. Designers should be competitive among ourselves to extract the value of an idea.
- Working Attitude – 3E
Work on selected idea with passion, spend amount of time to research about target audience. Explore what they really needs and what client needs. In the research of target audience, it is clearly to see that I lacked of study of users.
Expand the research process to client’s shop, and documenting the experience of consumers. It helps to clarify company branding image and consumer needs. Do not afraid of irritating works such as questionnaire, interview, take photos and make analysis. These are essence of a project.
Make sure tasks distribution is adequate to accomplish desired objectives. It should mark the effectiveness of a project. Take actions rather than thinking, it saves time and gives result.
Keep in touch with client is very important as well. Before a decision making, we should go through our client to get permission or approval to move on because they are making the payment. Client has the authority to know the progress of a project. Client always want to know where they spend the money and the profit.
Sharing is caring. Designers should always share their brilliant ideas with their peers or family, though the ideas were stupid sometimes. Sharing among each other helps to collect feedback and proceed to further analysis and thinking.