Refine Version
This is refinement that I have done after reconsider bout human – human interaction between Justlife’s staff & consumer. Justlife Avatar consists of 4 major functions, product briefing, product test, issue quiz and up-to- date. Product briefing and up-to-date are focus more on consumer’s interests where consumer able get to know about Justlife product and latest promotion. Whereas product test and issue quiz are meant for increase loyalty to the company and provide opportunity of self- learning about relevant product. Knowing well about Justlife product is the key of creating conversation with either new consumer or regular consumer. Justlife Avatar is designing as an extension of memory and better communication tool for staff to promote sales. Being not contradicting with brand image, I propose a multimedia platform to enhance communication between Justlife staff and consumer.
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